{"catalogEntry": { "catalogEntryIdentifier": { "uniqueID": "200310677", "externalIdentifier": { "partNumber": "331664" } }, "description": [{ "fullImage": "/images/product/images/331664_med.jpg", "shortDescription": "Cozy Products Large Heated Floor Mat, Model# FWB", "longDescription": "This Cozy Products thermostatically controlled, electric heated mat delivers uniform radiant heat to help curb fatigue from standing on cold, hard surfaces. Great for warehouse or factory use." }], "offerPrice": "Only $69.99", "wasPrice": "", "salePrice": "", "productRating": "4.5", "productNumRatings": "6" }, "catalogEntryURL": "http://www.northerntool.com/shop/tools/product_200310677_200310677" }